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iOS 7? pffft. whatever. Take a look at this new hotness!

If you’ve read my book (you’ve ready my book, haven’t you?), than you likely remember Jesse Rosten — a gifted filmmaker who once used 9 iPad screens to light a photo shoot! He’s also the guy who directed the much-loved Fotoshop by Adobé. Well, Jesse has just released a new video, and it ties in quite nicely to all the recent iOS 7 hoopla. No spoilers here. Just sit back, click play, and enjoy the film’s subtle message.

(Video not playing back? Jump to youtube.)

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